In short it is super expensive.
Per an article on Adage, the entry point for a “Special Features” campaign is $100,000 per month, with a 2 month minimum.
BrandVoice Elite which offers unlimited publishing of articles costs $75,000 per month, with a 4 month minimum.
BrandVoice Stories which includes 4 paid stories over a 2 month period, goes for $50,000.
Pulse, a 1 month commitment multimedia feature starts at $300,000 was also added to Forbe’s BrandVoice platform.
Forbes launched it in 2010 as AdVoice and rebranded into BrandVoice in 2012.
Affordable for startups? NO.
Profitable to Forbes? YES
It is estimated more than a third of Forbes’ ad revenue comes from BrandVoice
Is Forbe’s BrandVoice worth it? You decide.